This report, "How To Build Your Downline DEEP By Selling Leads . . . And Literature!", is one of 15 reports contained in our set of reports, "How To Build A Lean, Mean MLM MACHINE .. .By Mail." If you have not ordered the complete set,
I strongly urge you to do so now so you can take full advantage of this program.
If you are promoting a MLM program, your ability to generate quality leads to help your newly sponsored people is perhaps the most, single important challenge that you have to conquer. It is therefore, the most important concept for you to understand and implement! This powerful strategy is quite simple. If you can recruit a few active distributors, let's say 10, and if you can help then and teach them to do the same, you can build a deep organization. One that can earn you serious income. Right? OK. So how do you absolutely make this happen? WITH LEADS! HOT, FRESH QUALIFIED LEADS that you pass on (sell) to your newly sponsored distributors! You make it happen! Maybe a better way to say this is, that you FORCE this to happen! Can you see that if you can generate good leads for your people, they can quickly build their organization?
Having (or not having) the ability to generate quality leads will generally make you or break you in MLM programs. And incidentally, when I say "quality leads," I'm not talking about the run of the mill "names" or "Opportunity Seekers" who simply sand for free information just to accumulate your expensive literature. I am talking about sincere people that are "chomping at the bit" to get started! If you can generate this type of lead - and plenty of them - I think you can see how you can build a large strong organization. Can't you?
Being able to generate good quality leads will be the "back bone" of your MLM business. If you want to succeed in MLM, there is probably nothing more important! Therefore, at the risk of being redundant with other reports in this series, this report will show you the exact methods, reasons and importance of lead generation for you and your downline organization.
If you have not purchased the complete MLM MACHINE set of reports yet, let me review very quickly how the MLM MACHINE program works. If you purchase the complete MLM MACHINE, you may copy these reports for pennies and resell them for dollars. You get artwork for postcards, mini-flyers, space ads, and a full page circular so you can effectively promote and sell the reports. Emphasis is given to show you how to start immediately by using many ways to promote these reports in your local neighborhood. This keeps your initial advertisement costs down, and you can generate business very quickly.
Embedded into the MLM MACHINE reports are many additional mailorder type offers that you can then buy, promote and resell to the people that have purchased the reports from you. You can expect to earn about $10 to $20 profits from these other mailorder offers. More important than the mailorder offers, there is a listing of MLM companies. Here is how you can earn the serious money, so pay attention to these offers.
Several of the MLM companies listed are "Highly Recommended" by Videx, and you can very effectively generate leads for these MLM programs by first selling the MLM MACHINE reports. That is, everyone that buys the MLM MACHINE, will be encouraged to consider these MLM programs. These MLM programs are listed and the reader is asked to send to you a payment for the literature. Sometimes, where the advertising package is expensive, he is permitted to send the package to you for a refund minus your shipping and handling costs. That way, you at least cover your costs.
Study our MLM MACHINE report, "How To Use Amazing CROSS POLLINATION Methods To Earn Up Front Cash While Building A Powerful, Infinitely DEEP Downline!" In that report you will understand why you can expect to probably sponsor at least one MLM distributor for each MLM MACHINE that you sell. Therefore, by promoting and selling the MLM MACHINE, you will be automatically generating new quality leads for you and your downline.
Let me summarize:
Your first purchase the complete MLM MACHINE set of reports so you can copyand resell them.
You then start by circulating postcards and mini-flyers in your local neighborhood. You also can advertise nationally if you like.
You then will get orders for the profitable $2.00 reports. You then include a MLM MACHINE flyer with your orders.
Next, you will get repeat orders for the complete MLM MACHINE set of reports for $25.00. You simply copy them and fill your order and earn about $22.00 per order.
If you have "bought into" the mailorder offers, you then can resell these mailorder programs to your customers that have purchased the complete set of MLM MACHINE reports.
If you have "joined" one or more MLM programs, you will then receive good quality MLM leads from your customers. These people will send to you a payment or at least postage to cover your cost for sending literature to them.
You will then enroll new MLM distributor directly into your first level, or you can sell these leads to your downline and help them to get a "jump start." When you "sell" your leads to your downline people, you may want to help your downline by sending the MLM promotional package out for him. In other words, you will have been paid for sending the literature out, and you are also charging your downline an additional $1.00 or so for the lead.
Now that you understand how the MLM MACHINE program works, let me put into prospective what generally happens to new MLM distributors who are not using the MLM MACHINE. These people have just signed up in an exciting MLM program, and now they want to recruit new members. Right? Other than talking to (or maybe imposing on) a few friends and relatives, what do they do? Quite honestly, most would-be MLM'ers generally gets frustrated and "die a natural death on the vine." Isn't that what normally happens? The reason? They don't have good quality leads to help them get started! Or if they can get leads, they typically are too costly to buy and then send out that, way too expensive, material in the mail.
Consider this scenario instead. Let's first put into focus what might happen when you first sponsor someone new into your MLM program by using the MLM MACHINE method. I assume that your new distributor (or whatever title is appropriate) is very enthused and excited about the new MLM program that he has just joined. He is probably very anxious to get started! It is hoped that he has the complete MLM MACHINE reports, so he has a fairly good understanding on how he can start generating his own leads. At this point, he is somewhat vulnerable. He wants and needs instant gratification! He needs the sweet taste of success . . .now! At this time, if you, his sponsor, can supply him with fresh, hot leads that he can act upon, things can happen very swiftly! Can't they?
Wouldn't it be nice if you could call or write to your new distributor (Let's call him "John"), and say, "John, I have just received a few "hot" fresh leads from people that are very interested in your MLM program? In face, John, these people have sent money to help pay for the literature and postage. Al these people have already bought a copy of the MLM MACHINE so they are anxious to get started. As you probably know, John, I have spent my own money and time generating these leads, but I will be glad to mail out the promotional packages to them for you at a cost of only $1.00 each. Would you like me to send out a few packages for you?" Sound good? Wouldn't that be a nice way to help your new distributor build "your second level?" You bet it would!
Now, let's put the shoe on the other foot. That is, what would you think if you were the new distributor? Well, let's see. You have just become a new distributor in a very exciting MLM program. You have read the MLM MACHINE reports, so you can see all kinds of ways that you can make money and generate leads. But all that will take a little time. Not much, but a little. Now, what
is this "deal" that my sponsor is offering? Tell me again. You have 5 fresh, quality leads? And these people are paying for the literature and postage? And you will make the mailing for me? I only have to pay you a buck each? That's it? You've got to be kidding! I'll take all that you have! Should I send you cash, check or money order?
OK. That scenario is exactly how this program can work for you and your newly sponsored distributors! Everyone wins! But hold on. What about the guy that is sending in his money to get your literature? Can't he write or call to a dozen other people and get all this stuff free? Why in the world would he send money to you or anyone else for this?
Why People Will Pay You For Your MLM Literature 1. He Will Get The Complete Professional Package . . . First, he is going to get the complete promotional package or exactly what is advertised. That is, he will get the expensive color brochures, the official application forms, audio cassettes, and video tapes. The whole package. All the official literature and documentation. Everything that he needs so he can evaluate your MLM program and register immediately! After all, if he is sending his money for all this, you do want to send everything to him. Don't you?
But that's not what he would normally get from other people. By "other people," I mean people that are not promoting via the MLM MACHINE method. Let me explain. I have personally sent to 5 different MLM distributors in the same MLM program, and have received 5 entirely different sets of literature. None of them had the complete set of everything. When I evaluate a MLM program, I want to see and hear everything so I can make a good decision. don't you? Well, so do the other people requesting this literature.
Why don't MLM'ers normally send out the entire package right away? Well, it goes something like this. Somehow the MLM'er gets his hands on leads that need to be qualified. These could be inquiries or maybe his upline sponsor calls him and tells him he has a few names of people that "could be good leads." "Could be good leads?" What does that mean? And he's supposed to send out his expensive package? So he calls first. More expense. So be it. So after many attempts, he gets through. Most likely, some are "somewhat interested." They would like more information. Now what would you do in this case? Here is a potential opportunity in that you might be able to sponsor someone that is only "somewhat interested" but he wants more information. Would you send to him an expensive $10 or $20 package? Maybe you can just copy some of this expensive color literature and send to him?
Or maybe, instead you try to "qualify" this "hot" lead at little more. So you try to question this guy over the phone. You try to explain, "Sir, I would be glad to send you some literature, and if you are then really interested, call or write to me and I will send you the video." Maybe you try to attach strings like, - "I'll send the video to you if you will send to me $10 to cover my cost." Or, "If you promise to send the information back if you're not interested." And on and on. it gets messy! It's confusing. And expensive! And it doesn't work! Where's the plan?
There is nothing quite as annoying as to be sent poorly copied material and then be asked to send money for the rest. What is that telling me? Is this how I am supposed to promote this program? It sounds like I have to spend a lot of my own money advertising and then send this material out with questionable results! Personally, I want to deal with someone professional that knows what he is doing and can help me. someone who has a clear plan that works and will show me how to do it simply! And make money doing it! And that brings us to the second major reason why people will pay you for your promotional package.
2. He Can Be Sponsored By You! The person sending money to you for your literature will have the opportunity and PRIVILEGE of being sponsored by you! Whow! That sounds almost arrogant! But wait a minute. What does this person really stand to gain by being sponsored by you and how much does it really cost him to do so? Well, if the promotional package is only $1.00 or so, that's his cost, and that will more than cover your cost.
When you are sending a complete expensive MLM promotional package, he really is only paying for your postage and handling costs. As is explained in our other reports, he is only paying to review the material. If he is not interested after getting the material, he can send it back to you for a refund (less your postage & handling costs). But he will have paid to you your up front costs. More importantly, if he joins under you, he is going to be able to use the MLM MACHINE plan and probably will get a lot of support from you! Won't he? Believe me, this kind of program and support may be worth thousands to him. Here is what he will get if you sponsor him.
3. He Will Get Highly Qualified Leads . . . For the moment, don't worry about how YOU are going to do this, since we will show you how you will earn money doing this. Instead, look at this from HIS point of view. He WILL get leads . . . almost instantly! Understand that we're not talking about 100's or 1,000's of "Opportunity Seeker" type leads. You can lose a lot of money sending out literature to this type of "lead." Instead, we are talking about just a few - but highly qualified leads - coming from people that have already bought the MLM MACHINE.
4. You Will Mail Out The Promotional Material For Him . . . What a deal! Yes, it will cost him a buck or so each, but that's peanuts! Isn't it? How many leads do you want me to generate and then send out the literature for you?
From YOUR point of view, don't be overly concerned that you will be sendinhave found that at least one Name List Broker offers a listing of over 6,000 MLM companies. That's companies - not distributors! Many of these MLM companies have over 100,000 distributors! Therefore, when I see estimates that there are over 5,000,000 MLM distributors, I believe it. 5 million! Since the population of USA is about 250 million roughly, that tells me that 1 out of 50 people are involved in MLM. Well, not quite, since many people are involved with several programs. Let's be on the safe side and say 1 out of 250 are involved with MLM. That sounds about right.
That means that there are millions of people who are interested in business opportunities, but they are not looking in magazines for business opportunities.
Are they? That means that if you circulate postcards LOCALLY - you and your downline have virtually an unlimited number of people that could be interested in your offers . . . doesn't it? And you can reach these people with little or no competition! That's why you and your downline can be sure of finding a lot of people right in your own back yard! That doesn't mean to say you should not advertise nationally. But be aware the HUGE supply of leads is from strangers right in your own neighborhood! The reason that I am making this point is to show you that anyone can make money with this program. You don't have to be a "big mailorder dealer" to make this program work for you. Just follow the techniques in this and other reports in the MLM MACHINE series!
Monday, June 2, 2008
Saturday, May 31, 2008
HOW TO MAKE UP FRONT CASH GENERATING MLM LEADS BY SELLING MONEYMAKING REPORTS BY MAIL!
This report, "How To Make Up Front Cash Generating MLM Leads By Selling Moneymaking Reports By Mail!" is one of 15 reports contained in our set of reports titled, "How to Build A Lean, Mean MLM MACHINE. . .By Mail!." If you have not ordered the complete reprintable set, I urge you to do so immediately, so you can take full advantage of this program.
As explained in our report, "How To Build A Massive Moneymaking MLM Machine By Mail . . .On A Shoe String Budget At Home!" the most important objective in running a mailorder business is to develop your customer base. You can then generate repeat business from your customers. Selling reports may be one of the easiest and fastest ways to do this.
WHY SELL REPORTS BY MAIL?
Selling reports by mail is one of the safest and most profitable ways to start and operate your own mailorder business. They are easy to promote and you can generate repeat business by including other sales literature when you send out the reports to your customer. The literature goes postage free since it is being sent with the report. That way, you can develop a solid customer base that buys over and over from you. If you are promoting a MLM program, the MLM MACHINE series will automatically generate leads for you! There are many advantages in selling reports by mail, and a few of them include:
They Have A High Profit! When you sell reports, you are selling information. Valuable information! The person that buys these reports will place value on the information that he is getting. If he pays $2.00 for a 2 or 4 page report, he is not thinking how much it is costing you to reproduce it. Instead, he is looking at the value of information that he is getting. Therefore, if you can print or copy a 4 page report for 10 to 20 cents, and you sell it for $2.00, your profit margin is 10 to 20 times your cost.
In the mailorder business, you need to have a high profit margin on your orders to pay for your advertising and mailing costs. You should be selling your products for at least 3 times your cost. Five times is better, and 10 times is excellent. Therefore, selling reports can be a good core business.
2. Easy To Promote. Since you can sell reports on just about any subject, you can generate interest from a wide range of people. As you will see later in this report, you can use just about any mailorder method available to you to effectively promote and sell reports.
3. Low Up Front Cost. There are actually hundreds of reprintable reports available that you can buy and then reproduce them yourself. In these cases, you become the publisher! Your cost is minimal to buy these reports, and your reproduction costs are pennies.
4. Little Inventory Required. Since you can reproduce reports as you sell them, there is no need to buy or reproduce quantities of these reports and store them. Again, your initial cost to get started is minimal.
5. Grow At Your Own Rate. You can start a business selling reports literally on a shoe string budget. As your business gets bigger, you can add more reports to your offering. You also may want to sell books by mail.
6. Shipping Costs Are Minimal. Since you are selling "ink on paper" you can generally mail a $2.00 report with a simple envelope and one stamp. It doesn't get much simpler.
7. Easy To Get Repeat Business. When you fill an order, you can easily include a circular offering other reports. Since many reprintable reports are offered in a set that sells for $10 to $20, your repeat business can be quite substantial.
8. Good Way To Generate MLM Leads. If you are participating in MLM program(s), you know that generating good qualified leads is the life line of your business. Since you can sell moneymaking type reports, the people who buy from you are excellent candidates for your MLM programs as well. By promoting reports, you can easily generate 100's to even 1,000's of leads per month!
9. Sell Your Name List. If you are serious about starting and operating a mailorder business, you will want to rent or sell the names of people who write to you. If, you say, generate 10,000 names, you can earn a nice side income. Name lists generally are rented for $30 to $70 a 1,000. If you rent your 10,000 name list, 20 times a year for $50, your income for 10,000 names would be 10 x 20 x $50 = $10,000. not a bad side income!
10. Perfectly integrated With Cross Pollination Techniques. And lastly, if you are selling the MLM MACHINE set of reports, you will agree that you have a solid coherent plan to quickly expand your highly profitable business by starting with reprintable reports. Refer to report, "How to Use Amazing CROSS POLLINATION Methods To Earn Up Front Cash While Building An Explosive, Infinitely Deep Down-line!"
How To Sell Reports By Mail
Now that we have covered why you should sell reports by mail, let's now show you exactly how to do it. You can sell either single reports or a set of reports, and the method varies slightly for each approach.
Use Tiny Classified Ads To Generate Leads
Did you ever notice those tiny classified ads in the back of nationally
distributed magazines? Did you ever wonder what was really being sold? Almost always, these are mailorder dealers selling either books or reports! Most of these ads sound exciting and you can normally send for FREE details! If the mailorder dealer is selling a book, you will normally get a cover letter, a
brochure, a return envelope and an
order form. To break even, or to make a little, the mailorder dealer must be selling a book or service that will sell between $10 and $30.
You can use this same approach to sell a SET of reports. The MLM MACHINE set of reports is very good for this. You simply place an ad in one or more magazines that says something like this, "Sell Moneymaking Reports By Mail!" FREE details! Your Name, Address. The cost of generating this kind of lead will vary from magazine to magazine, and how well you write your ad. But for a rough rule of thumb, you can expect the lead cost to be from 20 cents to $1.00. About 50 cents is the norm. In other words, if you place an ad for $100, you probably can expect to get 100/.5 = 200 leads.
Refer to our report, "Where To Place Tiny, Inexpensive Classified Ads That Pull Like Crazy! Over 100 National Magazines With Cost/Circulation Ratio!" If you are going to advertise in national magazines, you want to get the maximum circulation for each dollar you spend. This report lists the best magazines with their cost versus circulation! Therefore, you can see immediately which magazines offer the best value.
Be aware of the economics of promoting your reports in this fashion. You not only have the cost of advertising, but you have the cost of printing your literature and sending it out to your leads. It works something like this. Let's say you spend $100 for ads and let's assume your cost is $.50 for each lead. That means you will get 200 leads - right? Let's assume that you include a one page cover letter, a one page brochure (circular on the MLM MACHINE), a
return envelope, plus your mailing envelope. That will cost you about 10 cents worth of printing. Add $.29 for a postage stamp. Now with total promotional cost is $.50 + $.10 + $.29 =$.89 for each lead that you generate.
Your total cost so far is $.89 x 200 leads = $178. If you make about $22 for each order you get, you will have to sell $178/$22 = 8 or about 8 sets of reports to break even. That's 8/200 = 4.0% closure rate. That can be done. Most mailorder dealers will shoot for 8 to 15% closure rate. If you get 8%, you will have more than doubled your money!
And don't forget the repeat business! When you sell the MLM MACHINE package, you are automatically advertising your other services. In that regard, you may choose to include more circulars or details on your other offers. A personal letter of thanks will go along way in generating repeat business!
2. Use Classified Ads To Sell Directly
If you have a product or service that sells for less than $4 or $5, you can sell this directly by using a classified ad. The higher the price, the fewer orders that you can generally expect to get. A $2 price tag has proven over the years to be generally the best. Therefore, you can advertise any of the reprintable reports and sell them directly for $2! As with all mailorder offerings, you will want to test and retest to see what works best for you.
The "Flagship" offering in the MLM MACHINE set of reports is the report, "How To Make Money With Postcards . . .65 Easy Postage FREE Moneymaking Methods Revealed!" Making money by mailing out postcards and circulating mini flyers are easy and anyone can immediately see that they can do it in their part time. Did you ever see those ads that offer big money for stuffing envelopes? They must pull a lot of leads since there are several companies advertising it. And they have been doing it for years and years. People like things that are easy and simple to do. That's why the postcard offering is good. It also makes good
business sense. When you get an order for the postcard report and the Wealth Builder's Program reports, these reports explain this program and the basics of MLM. If you then include a copy of the MLM MACHINE circular, you have an excellent chance to sell the MLM MACHINE reports at $25.00. To use this method, just place an ad like this in your selected magazine(s),
How To Make Money With Postcards - 65 Postage FREE Ways Revealed! $2.00; Your name, Address.
If you use classified ads, you can use the wording we have suggested, or you can write your own. You can buy many books on the subject. In fact, you can buy many at discount prices through our #2 recommended MLM programs. See our report #10.
3. Sell Directly Through 1" Space Advertising
There are 100's of small mailorder type publications that you can get your ad inserted for $10 or less. Many will run your ad for $1 or $2! this is an exciting way to start since you can promote any of the reports contained in the MLM MACHINE. Also, you will get checking copies of all the publications that will show you what offers the other mailorder dealers are promoting. You can then write to the other 100's of people that advertise and offer your reports. If you like, just send them a postcard!
If you have used the classified approach described above, and you have found magazines that are really working well for you, now is the time to consider a 1" space ad! These magazines circulate to 100,000's of people! Just think how many orders you might get!
4. Use the Postcard or Mini-flyer as Space Advertising
The postcard copy is designed so that it also can be used for space advertising. That is, it can be used for a space ad that is 3" x 2" columns. As you will see in the small mailorder magazines, there are 100's of 1" ads, so your large postcard ad will stand out. In that way, nearly everyone getting the publication will see your ad.
5. Use Full Page Advertising
If you can afford it, the circular on the MLM MACHINE can be used as a full page advertisement. I recommend using the mailorder type publications for this. Depending on the publication, you can expect to pay $50 to $1,000 per page. But you will instantly get orders for the entire MLM MACHINE PACKAGE. This is the primary method that this program was initially promoted. If you place a full page advertisement, you can be sure that anyone reading the publication WILL see your advertisement. If you spend about $200 on a publication that is circulated to about 10,000 people, your cost per person is only 2 cents! Can you think of any quicker more cost effective way to get your message out to thousands of people?
6. Use Print & Mail Services
There are dozens if not 100's of companies that will print and mail your circulars for pennies each! These companies are generally all printers who offer "BIG MAILS." Here is how that works. These companies will advertise offering "BIG MAILS" that are full of offers that sell for $1 or $2. When you send your $2 to them, they will send to you, by bulk mail, various circulars from their customers, adsheets and offers of their own. That way, they make a few bucks for selling the BIG MAIL package, and make money for charging people like you for sending out their circulars. Since you can have 1,000 circulars printed and mailed for only $20 to $50, this is a quick and easy way to get started.
If you are interested in using Print & Mail services, you will find a listing of these companies in our report, "Directory Of Mailorder Services and Supplies."
7. Use Personal Postcard Mailings
Mail To Your Warm Inner Circle! This is probably the easiest, fastest and most effective way to sponsor new people. Sit down and make a listing of all the people you know that you think might be interested in this program. There are estimates that the typical person knows about 800 other people!
We all have a few personal friends and associates that might be interested in this program. Write a little personal note on the front side of a postcard that says something like this, "John, I thought you might be interested in this. It's a great program!" Your name. You are NOT imposing on your friends when you do this. You are simply inviting them to respond back to you if they are interested. A personal mailing like this will out pull anything else that you can do. There is just nothing like getting a personal note from a friend! If he is interested, he can order the report or call you and talk to you about it. After all, if you can earn serious money in this program, wouldn't you expect your friends to let you know about this kind of opportunity? I bet you would! This technique works!
8. Circulate Postcards & Mini-flyers Locally - Postage Free!
Now this has to be one of the quickest most cost effective ways to get started. If you don't agree, read and study our report, "How To Make Money With Postcards. . .65 Easy Postage FREE moneymaking methods Revealed!" If you like, you can even make "mini" circulars of the postcards to keep your costs down even lower.
More Ways To Consider!
Use Card Packs. Did you ever receive a stack of postcards in the mail that has all kinds of offers? If you contact a local ad agency in your area, he will be glad to explain these offers to you. However, be aware that although they will send this card pack to 100,000 or more people, it will cost you one or more thousand dollars for this service.
Send Out News Releases. All mailorder dealers will attempt to get free publicity by sending out news releases to 100's of magazines and newspapers. If you can get a few local news releases, this would be great!
Get Free Reviews. There are hundreds of free lance writers that write columns for many different magazines and newspapers. If you send a letter and a copy of this plan for their review, you may get a free mention in their writing. You also may sponsor him in your MLM program(s) and he has many contacts!
Write Your Own Column. If you have a flair for writing, write your own column and get it published in various publications. In doing so, you can mention your offerings. You get paid for your column writing, and you get free publicity.
Write Your Own Newsletter. There are 1,000's of newsletters now being published on every conceivable subject. Again, if you have a flair for writing, this is an excellent way to earn a nice income while getting free publicity.
Publish Your Own Adsheet. Hundreds of small mail order dealers publish a small 1 to 4 page adsheet. In it, they sell advertisements to others and also promote their own products and services. If this is done correctly, you make money by selling advertising and your ads are then essentially free.
Sell Books By Mail. This is an excellent way to start a mailorder business.
There are hundreds of publishers and book dealerships available that will sell you their books at deep discounts. You essentially advertise by classified advertising and sell your books at a nice profit. You can then offer this promotion to them as well.
Use All Profit Ads. Many mailorder firms offer small space ads that advertise products or services that can be purchased for a few dollars. If you purchase one of these, you can resell this product and service and keep all the money. You simply send your order to the prime source and he fills the order free. The reason he is doing this is so he can build up his customer base.
Become A "Big Mail" Dealers. If you look at mailorder publications, you will find 100's of dealers who offer a Big Mail. You send in a buck or two and they will send to you a big fat package of all kinds of offers. They make a buck or two up front, and then have a chance to sell something else. You can do this too, if you like and of course, offer this plan as well.
Make Money With Circulars. Many books and mailorder dealerships are sold and advertised by an 81/2" x 11" page circular. The profit that you earn is normally at least 50%, so you can generally earn $5 to $10 promoting these. A good deal and you get to promote this program free.
Sell To Catalog Houses! there are over 10,000 companies that sell their products via their own catalogs. Normally, they have thousands of customers. They are always looking for high profit products that they can include. If you can get just one of these to include your offering, just imagine how many people you could sponsor!
Get Listed In Directories! There are thousands of directories! Do a little research at your library and you will find various directories for just about any subject listed. Write to these publishers and offer your services. If you can get listed with these publishers, you will get leads month after month!
Mail To Mailorder Dealers. If you want to promote this program by mail, get your hands on as many mailorder publications that you can. The easiest way is to write to a few of the mailorder publishers listed in our report, "Where To Place Your 1" Advertisement For Less Than $5.00 . . . Over 250 Mailorder Publications Sorted By Cost/Circulation Ratio!" and ask for literature or offers.
If you send a Self Addressed & Stamped Envelope (S.A.S.E.), or a buck or two for their offers, you will get flooded with offers. You also will be put on multiple mailings lists that other mailorder dealers use. When this happens, send back to them your postcard with a personal note. These people are active mailorder dealers! If you can sponsor just a few of them, they will sponsor many for you!
Summary
If you have read this far, I have to believe that you can see how easy it is to make money selling reports by mail. Can't you? And can you also see how easy it is to generate MLM leads this way? I'll bet you can. Don't you? If you agree, take a little time and review the selection of reprintable reports that are offered in our report, Catalog of Quality Reprintable Reports!"
You will find that most of these are offered to you in a set of reports. Each set is advertised by one circular to keep your advertising costs down. You will notice that to receive some of these circulars, you will need to send a S.A.S.E. (Self Addressed Stamped Envelope) with a loose stamp to get this information. that way, the person that is sending to you this money is at least getting his postage and handling costs. That's how it will work for you when you place your name on these advertisements instead of ours. We want you to make money up front. Now go through and order a few, or send off for the literature. It's easy and fun! And you get to earn a whole lot of money!
To Your Success!
As explained in our report, "How To Build A Massive Moneymaking MLM Machine By Mail . . .On A Shoe String Budget At Home!" the most important objective in running a mailorder business is to develop your customer base. You can then generate repeat business from your customers. Selling reports may be one of the easiest and fastest ways to do this.
WHY SELL REPORTS BY MAIL?
Selling reports by mail is one of the safest and most profitable ways to start and operate your own mailorder business. They are easy to promote and you can generate repeat business by including other sales literature when you send out the reports to your customer. The literature goes postage free since it is being sent with the report. That way, you can develop a solid customer base that buys over and over from you. If you are promoting a MLM program, the MLM MACHINE series will automatically generate leads for you! There are many advantages in selling reports by mail, and a few of them include:
They Have A High Profit! When you sell reports, you are selling information. Valuable information! The person that buys these reports will place value on the information that he is getting. If he pays $2.00 for a 2 or 4 page report, he is not thinking how much it is costing you to reproduce it. Instead, he is looking at the value of information that he is getting. Therefore, if you can print or copy a 4 page report for 10 to 20 cents, and you sell it for $2.00, your profit margin is 10 to 20 times your cost.
In the mailorder business, you need to have a high profit margin on your orders to pay for your advertising and mailing costs. You should be selling your products for at least 3 times your cost. Five times is better, and 10 times is excellent. Therefore, selling reports can be a good core business.
2. Easy To Promote. Since you can sell reports on just about any subject, you can generate interest from a wide range of people. As you will see later in this report, you can use just about any mailorder method available to you to effectively promote and sell reports.
3. Low Up Front Cost. There are actually hundreds of reprintable reports available that you can buy and then reproduce them yourself. In these cases, you become the publisher! Your cost is minimal to buy these reports, and your reproduction costs are pennies.
4. Little Inventory Required. Since you can reproduce reports as you sell them, there is no need to buy or reproduce quantities of these reports and store them. Again, your initial cost to get started is minimal.
5. Grow At Your Own Rate. You can start a business selling reports literally on a shoe string budget. As your business gets bigger, you can add more reports to your offering. You also may want to sell books by mail.
6. Shipping Costs Are Minimal. Since you are selling "ink on paper" you can generally mail a $2.00 report with a simple envelope and one stamp. It doesn't get much simpler.
7. Easy To Get Repeat Business. When you fill an order, you can easily include a circular offering other reports. Since many reprintable reports are offered in a set that sells for $10 to $20, your repeat business can be quite substantial.
8. Good Way To Generate MLM Leads. If you are participating in MLM program(s), you know that generating good qualified leads is the life line of your business. Since you can sell moneymaking type reports, the people who buy from you are excellent candidates for your MLM programs as well. By promoting reports, you can easily generate 100's to even 1,000's of leads per month!
9. Sell Your Name List. If you are serious about starting and operating a mailorder business, you will want to rent or sell the names of people who write to you. If, you say, generate 10,000 names, you can earn a nice side income. Name lists generally are rented for $30 to $70 a 1,000. If you rent your 10,000 name list, 20 times a year for $50, your income for 10,000 names would be 10 x 20 x $50 = $10,000. not a bad side income!
10. Perfectly integrated With Cross Pollination Techniques. And lastly, if you are selling the MLM MACHINE set of reports, you will agree that you have a solid coherent plan to quickly expand your highly profitable business by starting with reprintable reports. Refer to report, "How to Use Amazing CROSS POLLINATION Methods To Earn Up Front Cash While Building An Explosive, Infinitely Deep Down-line!"
How To Sell Reports By Mail
Now that we have covered why you should sell reports by mail, let's now show you exactly how to do it. You can sell either single reports or a set of reports, and the method varies slightly for each approach.
Use Tiny Classified Ads To Generate Leads
Did you ever notice those tiny classified ads in the back of nationally
distributed magazines? Did you ever wonder what was really being sold? Almost always, these are mailorder dealers selling either books or reports! Most of these ads sound exciting and you can normally send for FREE details! If the mailorder dealer is selling a book, you will normally get a cover letter, a
brochure, a return envelope and an
order form. To break even, or to make a little, the mailorder dealer must be selling a book or service that will sell between $10 and $30.
You can use this same approach to sell a SET of reports. The MLM MACHINE set of reports is very good for this. You simply place an ad in one or more magazines that says something like this, "Sell Moneymaking Reports By Mail!" FREE details! Your Name, Address. The cost of generating this kind of lead will vary from magazine to magazine, and how well you write your ad. But for a rough rule of thumb, you can expect the lead cost to be from 20 cents to $1.00. About 50 cents is the norm. In other words, if you place an ad for $100, you probably can expect to get 100/.5 = 200 leads.
Refer to our report, "Where To Place Tiny, Inexpensive Classified Ads That Pull Like Crazy! Over 100 National Magazines With Cost/Circulation Ratio!" If you are going to advertise in national magazines, you want to get the maximum circulation for each dollar you spend. This report lists the best magazines with their cost versus circulation! Therefore, you can see immediately which magazines offer the best value.
Be aware of the economics of promoting your reports in this fashion. You not only have the cost of advertising, but you have the cost of printing your literature and sending it out to your leads. It works something like this. Let's say you spend $100 for ads and let's assume your cost is $.50 for each lead. That means you will get 200 leads - right? Let's assume that you include a one page cover letter, a one page brochure (circular on the MLM MACHINE), a
return envelope, plus your mailing envelope. That will cost you about 10 cents worth of printing. Add $.29 for a postage stamp. Now with total promotional cost is $.50 + $.10 + $.29 =$.89 for each lead that you generate.
Your total cost so far is $.89 x 200 leads = $178. If you make about $22 for each order you get, you will have to sell $178/$22 = 8 or about 8 sets of reports to break even. That's 8/200 = 4.0% closure rate. That can be done. Most mailorder dealers will shoot for 8 to 15% closure rate. If you get 8%, you will have more than doubled your money!
And don't forget the repeat business! When you sell the MLM MACHINE package, you are automatically advertising your other services. In that regard, you may choose to include more circulars or details on your other offers. A personal letter of thanks will go along way in generating repeat business!
2. Use Classified Ads To Sell Directly
If you have a product or service that sells for less than $4 or $5, you can sell this directly by using a classified ad. The higher the price, the fewer orders that you can generally expect to get. A $2 price tag has proven over the years to be generally the best. Therefore, you can advertise any of the reprintable reports and sell them directly for $2! As with all mailorder offerings, you will want to test and retest to see what works best for you.
The "Flagship" offering in the MLM MACHINE set of reports is the report, "How To Make Money With Postcards . . .65 Easy Postage FREE Moneymaking Methods Revealed!" Making money by mailing out postcards and circulating mini flyers are easy and anyone can immediately see that they can do it in their part time. Did you ever see those ads that offer big money for stuffing envelopes? They must pull a lot of leads since there are several companies advertising it. And they have been doing it for years and years. People like things that are easy and simple to do. That's why the postcard offering is good. It also makes good
business sense. When you get an order for the postcard report and the Wealth Builder's Program reports, these reports explain this program and the basics of MLM. If you then include a copy of the MLM MACHINE circular, you have an excellent chance to sell the MLM MACHINE reports at $25.00. To use this method, just place an ad like this in your selected magazine(s),
How To Make Money With Postcards - 65 Postage FREE Ways Revealed! $2.00; Your name, Address.
If you use classified ads, you can use the wording we have suggested, or you can write your own. You can buy many books on the subject. In fact, you can buy many at discount prices through our #2 recommended MLM programs. See our report #10.
3. Sell Directly Through 1" Space Advertising
There are 100's of small mailorder type publications that you can get your ad inserted for $10 or less. Many will run your ad for $1 or $2! this is an exciting way to start since you can promote any of the reports contained in the MLM MACHINE. Also, you will get checking copies of all the publications that will show you what offers the other mailorder dealers are promoting. You can then write to the other 100's of people that advertise and offer your reports. If you like, just send them a postcard!
If you have used the classified approach described above, and you have found magazines that are really working well for you, now is the time to consider a 1" space ad! These magazines circulate to 100,000's of people! Just think how many orders you might get!
4. Use the Postcard or Mini-flyer as Space Advertising
The postcard copy is designed so that it also can be used for space advertising. That is, it can be used for a space ad that is 3" x 2" columns. As you will see in the small mailorder magazines, there are 100's of 1" ads, so your large postcard ad will stand out. In that way, nearly everyone getting the publication will see your ad.
5. Use Full Page Advertising
If you can afford it, the circular on the MLM MACHINE can be used as a full page advertisement. I recommend using the mailorder type publications for this. Depending on the publication, you can expect to pay $50 to $1,000 per page. But you will instantly get orders for the entire MLM MACHINE PACKAGE. This is the primary method that this program was initially promoted. If you place a full page advertisement, you can be sure that anyone reading the publication WILL see your advertisement. If you spend about $200 on a publication that is circulated to about 10,000 people, your cost per person is only 2 cents! Can you think of any quicker more cost effective way to get your message out to thousands of people?
6. Use Print & Mail Services
There are dozens if not 100's of companies that will print and mail your circulars for pennies each! These companies are generally all printers who offer "BIG MAILS." Here is how that works. These companies will advertise offering "BIG MAILS" that are full of offers that sell for $1 or $2. When you send your $2 to them, they will send to you, by bulk mail, various circulars from their customers, adsheets and offers of their own. That way, they make a few bucks for selling the BIG MAIL package, and make money for charging people like you for sending out their circulars. Since you can have 1,000 circulars printed and mailed for only $20 to $50, this is a quick and easy way to get started.
If you are interested in using Print & Mail services, you will find a listing of these companies in our report, "Directory Of Mailorder Services and Supplies."
7. Use Personal Postcard Mailings
Mail To Your Warm Inner Circle! This is probably the easiest, fastest and most effective way to sponsor new people. Sit down and make a listing of all the people you know that you think might be interested in this program. There are estimates that the typical person knows about 800 other people!
We all have a few personal friends and associates that might be interested in this program. Write a little personal note on the front side of a postcard that says something like this, "John, I thought you might be interested in this. It's a great program!" Your name. You are NOT imposing on your friends when you do this. You are simply inviting them to respond back to you if they are interested. A personal mailing like this will out pull anything else that you can do. There is just nothing like getting a personal note from a friend! If he is interested, he can order the report or call you and talk to you about it. After all, if you can earn serious money in this program, wouldn't you expect your friends to let you know about this kind of opportunity? I bet you would! This technique works!
8. Circulate Postcards & Mini-flyers Locally - Postage Free!
Now this has to be one of the quickest most cost effective ways to get started. If you don't agree, read and study our report, "How To Make Money With Postcards. . .65 Easy Postage FREE moneymaking methods Revealed!" If you like, you can even make "mini" circulars of the postcards to keep your costs down even lower.
More Ways To Consider!
Use Card Packs. Did you ever receive a stack of postcards in the mail that has all kinds of offers? If you contact a local ad agency in your area, he will be glad to explain these offers to you. However, be aware that although they will send this card pack to 100,000 or more people, it will cost you one or more thousand dollars for this service.
Send Out News Releases. All mailorder dealers will attempt to get free publicity by sending out news releases to 100's of magazines and newspapers. If you can get a few local news releases, this would be great!
Get Free Reviews. There are hundreds of free lance writers that write columns for many different magazines and newspapers. If you send a letter and a copy of this plan for their review, you may get a free mention in their writing. You also may sponsor him in your MLM program(s) and he has many contacts!
Write Your Own Column. If you have a flair for writing, write your own column and get it published in various publications. In doing so, you can mention your offerings. You get paid for your column writing, and you get free publicity.
Write Your Own Newsletter. There are 1,000's of newsletters now being published on every conceivable subject. Again, if you have a flair for writing, this is an excellent way to earn a nice income while getting free publicity.
Publish Your Own Adsheet. Hundreds of small mail order dealers publish a small 1 to 4 page adsheet. In it, they sell advertisements to others and also promote their own products and services. If this is done correctly, you make money by selling advertising and your ads are then essentially free.
Sell Books By Mail. This is an excellent way to start a mailorder business.
There are hundreds of publishers and book dealerships available that will sell you their books at deep discounts. You essentially advertise by classified advertising and sell your books at a nice profit. You can then offer this promotion to them as well.
Use All Profit Ads. Many mailorder firms offer small space ads that advertise products or services that can be purchased for a few dollars. If you purchase one of these, you can resell this product and service and keep all the money. You simply send your order to the prime source and he fills the order free. The reason he is doing this is so he can build up his customer base.
Become A "Big Mail" Dealers. If you look at mailorder publications, you will find 100's of dealers who offer a Big Mail. You send in a buck or two and they will send to you a big fat package of all kinds of offers. They make a buck or two up front, and then have a chance to sell something else. You can do this too, if you like and of course, offer this plan as well.
Make Money With Circulars. Many books and mailorder dealerships are sold and advertised by an 81/2" x 11" page circular. The profit that you earn is normally at least 50%, so you can generally earn $5 to $10 promoting these. A good deal and you get to promote this program free.
Sell To Catalog Houses! there are over 10,000 companies that sell their products via their own catalogs. Normally, they have thousands of customers. They are always looking for high profit products that they can include. If you can get just one of these to include your offering, just imagine how many people you could sponsor!
Get Listed In Directories! There are thousands of directories! Do a little research at your library and you will find various directories for just about any subject listed. Write to these publishers and offer your services. If you can get listed with these publishers, you will get leads month after month!
Mail To Mailorder Dealers. If you want to promote this program by mail, get your hands on as many mailorder publications that you can. The easiest way is to write to a few of the mailorder publishers listed in our report, "Where To Place Your 1" Advertisement For Less Than $5.00 . . . Over 250 Mailorder Publications Sorted By Cost/Circulation Ratio!" and ask for literature or offers.
If you send a Self Addressed & Stamped Envelope (S.A.S.E.), or a buck or two for their offers, you will get flooded with offers. You also will be put on multiple mailings lists that other mailorder dealers use. When this happens, send back to them your postcard with a personal note. These people are active mailorder dealers! If you can sponsor just a few of them, they will sponsor many for you!
Summary
If you have read this far, I have to believe that you can see how easy it is to make money selling reports by mail. Can't you? And can you also see how easy it is to generate MLM leads this way? I'll bet you can. Don't you? If you agree, take a little time and review the selection of reprintable reports that are offered in our report, Catalog of Quality Reprintable Reports!"
You will find that most of these are offered to you in a set of reports. Each set is advertised by one circular to keep your advertising costs down. You will notice that to receive some of these circulars, you will need to send a S.A.S.E. (Self Addressed Stamped Envelope) with a loose stamp to get this information. that way, the person that is sending to you this money is at least getting his postage and handling costs. That's how it will work for you when you place your name on these advertisements instead of ours. We want you to make money up front. Now go through and order a few, or send off for the literature. It's easy and fun! And you get to earn a whole lot of money!
To Your Success!
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